International Employer Brand Management

Yet, to the best of the author's knowledge, almost all scientific empirical work on employer branding is situated in a domestic context and does not take into account the growing importance of international employer branding strategies ...

Author: Lena Christiaans

Publisher: Springer Science & Business Media

ISBN: 9783658004569

Category: Business & Economics

Page: 265

View: 692


The increasing globalization of business activities forces companies to recruit highly skilled employees all over the world. In order to attract these talents, employers have to differentiate themselves through a unique employer brand, appealing to diverse target audiences. However, in the absence of research on international students' preferences for employer characteristics, it is difficult for multinational companies to decide on a feasible degree of employer brand standardization. Lena Christians investigates the impact of between-country differences, such as in national culture or economic wealth, on students' preferences in relation to individual differences of students within the same country. In combination with a segmentation of the European graduate market, the results provide readers with inside on which elements of the employer value proposition are suitable for standardization in which target groups.

International Expatriate Employment Handbook

It is crucial for employers to avoid unexpected barriers or difficulties in the form of employment-related issues. This enormously valuable handbook is the ideal solution to such problems, both in the anticipation and in the event.

Author: Andrius R. Kontrimas

Publisher: Kluwer Law International B.V.

ISBN: 9789041125354

Category: Law

Page: 698

View: 101


More and more multinational companies are deploying key employees around the globe to serve the increasing international business needs of the multinational, its global markets, and its customers. The ability to relocate employees quickly from one location to another, and the ability of those employees to quickly focus on the business objectives of the company once they are relocated, can often determine the success of a new regional operation or an entire global strategy. It is crucial for employers to avoid unexpected barriers or difficulties in the form of employment-related issues. This enormously valuable handbook is the ideal solution to such problems, both in the anticipation and in the event. With 32 chapters each written by local experts, it provides a practical, country-by-country guide to employee relocation issues among the world?s most active or fast-developing economies. Each chapter offers a handy reference to relevant issues under each particular country?s laws regarding employment status, compensation and benefits, related tax issues, and more. With its reliable guidance, both employers and employees can proceed confidently with their cross-border plans and commitments. The writers of each chapter answer important questions on a wide range of employment issues. Among the many relevant matters covered?in the same order in each chapter, for easy cross-reference?are the following: types of employment visas and related qualification requirements; expenses and time frame for obtaining visas; income taxation of foreign nationals; employer?s tax withholding requirements; filing and reporting requirements; eligibility for employee or retirement benefits; continuation of home country benefits; wealth, capital, estate or death taxes; taxable presence of foreign corporate employers; vicarious liability for acts of employees; privacy laws relating to employees; employment termination provisions under local law; enforceability of non-competition and non-solicitation agreements; and protection of confidential or trade secret information. The Handbook has been meticulously produced under the auspices of member firms of the World Law Group, a leading network of 48 independent law firms located in most of the world?s major commercial centers. A peerless source of information and guidance to employers in expatriate relocation planning, it will greatly help to foresee potential pitfalls and benefit from local advantages, so both employers and expatriate employees will be free to concentrate on the business goals at hand.

International Employment Law

An insightful survey of the legal issues, both national and international, that affect the cross-border employment relationship today.

Author: Christian T. Campbell

Publisher: International Business Law Pra

ISBN: STANFORD:36105060444838

Category: Law

Page: 252

View: 533


An insightful survey of the legal issues, both national and international, that affect the cross-border employment relationship today. Essays by practitioners from North America and Europe offer prudent procedures-and warn of pitfalls-in such areas as hiring and firing, expatriate employment issues, the extraterritorial effect of domestic employment laws, corporate codes of conduct, employee benefits in the multinational corporation, and employment issues in international business transactions and trade agreements. Published under the Transnational Publishers imprint.

The Global Employment Challenge

Unlike the challenge of sustaining global economic growth or that of correcting global trade imbalances , this global employment challenge is barely recognized and its nature and magnitude are certainly not well understood .

Author: Ajit K. Ghose

Publisher: Academic Foundation

ISBN: 8171887015



View: 686


The Employer Brand

Now we will expand the argument and explain why this becomes even more important when developing and managing your employer brand on a global scale. The Starting Position One of the most important things we have learnt from working with ...

Author: Helen Rosethorn

Publisher: CRC Press

ISBN: 9781317034230

Category: Business & Economics

Page: 248

View: 555


The culture an organisation cultivates as an employer is just as important to its success as the brand image of its products or services. A culture that is at odds with the organisation's commercial activities is a very powerful signal to customers, employees and other stakeholders; it is a signal that will impact on the employers' sales, market reputation, share value and their ability to attract and retain the kind of employees that they need. In fact, employer branding is a complex process that involves internal and external customers, marketing and human resource professionals. Helen Rosethorn's book puts the whole topic into context, it explores some of the shortcomings of employer branding initiatives to date and provides a practical guide to the kind of strategy and techniques organisations need to embrace in order to make the most of their employer brand. At the heart of the book is the concept of the strategic employee lifecycle and ways in which an organisation should engage with potential, current and past employees. The Employer Brand focuses on the experiences and perspectives of organisations that have applied employer brand practices. It is a book about marketing - and the relationship of customers and employees; about culture - and the need for fundamental change in the role of the human resources function; about psychology - and the changing aspirations of the next generation of employees; and about hard-nosed business - and the tangible and intangible benefits of a successful employer branding strategy and how to realize them.

Global Employment

An International Investigation Into the Future of Work Mihály Simai, Valentine M. Moghadam, Arvo Kuddo. The task of employment creation has been on the agenda of international organizations in the past . The World Employment Conference ...

Author: Mihály Simai

Publisher: United Nations University Press

ISBN: 9280809105

Category: Employment forecasting

Page: 274

View: 546