The Economist Style Guide

"The Economist Style Guide guides the reader through the pleasures and pitfalls of English usage.

Author: Ann Wroe

Publisher: Economist Books

ISBN: 1781258317

Category: Authorship

Page: 288

View: 244

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Over a million copies soldClear writing is the key to clear thinking. So think what you want to say, then say it as simply as possible.That's the thinking that underpins this much-loved guide, and the mantra for anyone wanting to communicate with the clarity, style and precision for which The Economist is renowned. The Economist Style Guide guides the reader through the pleasures and pitfalls of English usage. It offers advice on the consistent use of punctuation, abbreviations and capital letters, identifies common errors and clichés and contains an exhaustive range of reference material - covering everything from business ratios to mathematical symbols and common Latin phrases. It also tackles the key differences between British and American English. But this is no ordinary guide to English usage. It has a wit, verve and flair which make it much more than a simple work of reference. Here are just some examples: - anticipate does not mean expect. Jack and Jill expected to marry; if they anticipated marriage, only Jill might find herself expectant.- Take care with between. To fall between two stools, however painful, is grammatically acceptable. To fall between the cracks is to challenge the laws of physics.- critique is a noun. If you want a verb, try criticise.- use words with care. If This door is alarmed, does its hair stand on end? The Economist Style Guide is required reading for anyone who wants to communicate with style.

The Economist Style Guide

But this is no ordinary guide to English usage. It has a wit, verve and flair which make it much more than a simple work of reference. Here are just some examples: - anticipate does not mean expect.

Author: The Economist

Publisher: Profile Books

ISBN: 9781782833482

Category: Language Arts & Disciplines

Page:

View: 484

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Over a million copies sold Clear writing is the key to clear thinking. So think what you want to say, then say it as simply as possible. That's the thinking that underpins this much-loved guide, and the mantra for anyone wanting to communicate with the clarity, style and precision for which The Economist is renowned. The Economist Style Guide guides the reader through the pleasures and pitfalls of English usage. It offers advice on the consistent use of punctuation, abbreviations and capital letters, identifies common errors and clichés and contains an exhaustive range of reference material - covering everything from business ratios to mathematical symbols and common Latin phrases. It also tackles the key differences between British and American English. But this is no ordinary guide to English usage. It has a wit, verve and flair which make it much more than a simple work of reference. Here are just some examples: - anticipate does not mean expect. Jack and Jill expected to marry; if they anticipated marriage, only Jill might find herself expectant. - Take care with between. To fall between two stools, however painful, is grammatically acceptable. To fall between the cracks is to challenge the laws of physics. - critique is a noun. If you want a verb, try criticise. - use words with care. If This door is alarmed, does its hair stand on end? The Economist Style Guide is required reading for anyone who wants to communicate with style.

The Economist Style Guide

Offers general advice on writing, points out common errors and cliches, offers guidance on consistent use of punctuation, abbreviations and capital letters, and contains a range of reference material - covering topics ranging from ...

Author:

Publisher: Economist Books

ISBN: 1846686067

Category: Business & Economics

Page: 264

View: 130

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Offers general advice on writing, points out common errors and cliches, offers guidance on consistent use of punctuation, abbreviations and capital letters, and contains a range of reference material - covering topics ranging from accountancy ratios and stock market indices to laws of nature and science. [http://www.payot.ch/].

The Economist Style Guide

Containing concise, witty guidelines on everything from what "pristine" really means to the elegant use of metaphors, this guide will benefit business writers with true style and anyone who wants to write well. Line drawings.

Author: Penny Butler

Publisher: Addison-Wesley

ISBN: IND:30000025869268

Category: Language Arts & Disciplines

Page: 141

View: 644

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A style guide that's both useful and fun to read, from the highly respected stylists at The Economist. Containing concise, witty guidelines on everything from what "pristine" really means to the elegant use of metaphors, this guide will benefit business writers with true style and anyone who wants to write well. Line drawings.

The Economist Style Guide

Provides advice on improving written business communications, including tips on usage, grammar, and punctuation

Author: The Economist

Publisher: John Wiley & Sons Incorporated

ISBN: UOM:39015048510385

Category: Business & Economics

Page: 144

View: 105

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Provides advice on improving written business communications, including tips on usage, grammar, and punctuation

The Economist Numbers Guide 6th Edition

At the back of the book is an extensive A-Z dictionary of terms covering everything from amortisation to zero-sum game.

Author: The Economist

Publisher: Profile Books

ISBN: 9781847659347

Category: Business & Economics

Page: 262

View: 512

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Designed as a companion to The Economist Style Guide, the best-selling guide to writing style, The Economist Numbers Guide is invaluable for everyone who has to work with numbers, which in today's commercially focussed world means most managers. In addition to general advice on basic numeracy, the guide points out common errors and explains the recognised techniques for solving financial problems, analysing information of any kind, forecasting and effective decision making. Over 100 charts, graphs, tables and feature boxes highlight key points, and great emphasis is put on the all-important aspect of how you present and communicate numerical information effectively and honestly. At the back of the book is an extensive A-Z dictionary of terms covering everything from amortisation to zero-sum game. Whatever your business, whatever your management role, for anyone who needs a good head for figures The Economist Numbers Guide will prove invaluable.

The Economist Guide To Business Planning

The same structure should be applied to the document as a whole and throughout each section of the document. The Economist Style Guide contains many useful tips. Page set-up On the opposite page is an example of a business plan page.

Author: Graham Friend

Publisher: Profile Books

ISBN: 9781847650191

Category: Business & Economics

Page: 288

View: 246

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To get any new business idea off the ground or develop and better manage an existing business you must have a plan - and if you need to raise finance to fund the business or get the approval of senior management, it must be a convincing plan. The business plan also provides the blueprint for successfully creating and running the new venture. This fully revised and updated comprehensive guide covers every aspect of preparing and using a business plan. It includes: ·tools for analysing the market, customers, competitors, and the business environment ·techniques for examining and choosing between alternative strategic options ·a business planning model to help prepare financial forecasts ·how to analyse and mitigate risk ·how to identify the business's financing needs and select the appropriate type of finance ·how to use the book's business plan document template to write your own plan

OECD Style Guide Third Edition

Style guides: • Fowler's The King's English, later called “Modern English Usage”, is particularly useful with regard to grammar. ... The Economist (2001), The Economist Style Guide, Profile Books Limited, London.

Author: OECD

Publisher: OECD Publishing

ISBN: 9789264243439

Category:

Page: 116

View: 199

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This third edition of the OECD Style Guide is designed to help draft and organise published material so that readers can easily navigate, understand and access OECD analysis, statistics and information.

Numbers Guide

Also included is an A-Z dictionary of terms covering everything from amortisation to zero-sum game. Whatever your business, The Economist Numbers Guide will prove invaluable.

Author: Richard Stutely

Publisher: Profile Books(GB)

ISBN: 1861975155

Category: Business mathematics

Page: 248

View: 109

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Designed as a companion to The Economist Style Guide, the best-selling guide to writing style, The Economist Numbers Guide is invaluable for everyone who wants to be competent, and able to communicate effectively, with numbers. In addition to general advise on basic numeracy, the guide points out common errors and explains the recognised techniques for solving financial problems, analysing information of any kind and effective decision making. Over 100 charts, graphs, tables and feature boxes highlight key points. Also included is an A-Z dictionary of terms covering everything from amortisation to zero-sum game. Whatever your business, The Economist Numbers Guide will prove invaluable.

Style Guide

Some of the numerous useful rules and common mistakes pointed out in the guide include: *Which informs, that defines. This is the house that Jack built.

Author: The Economist

Publisher: Economist the

ISBN: 1610395387

Category: Business & Economics

Page: 288

View: 243

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This expanded eleventh edition of the bestselling guide to style is based on the Economist's own updated house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which the Economist is renowned. As the introduction says, 'clarity of writing usually follows clarity of thought.' The Economist Style Guide gives general advice on writing, points out common errors and clichés, offers guidance on consistent use of punctuation, abbreviations and capital letters, and contains an exhaustive range of reference material - covering everything from accountancy ratios and stock market indices to laws of nature and science. Some of the numerous useful rules and common mistakes pointed out in the guide include: *Which informs, that defines. This is the house that Jack built. But: This house, which Jack built, is now falling down. •Discreet means circumspect or prudent; discrete means separate or distinct. Remember that "Questions are never indiscreet. Answers sometimes are" (Oscar Wilde). •Flaunt means display, flout means disdain. If you flout this distinction you will flaunt your ignorance •Forgo means do without; forego means go before. •Fortuitous means accidental, not fortunate or well-timed. •Times: Take care. Three times more than X is four times as much as X. •Full stops: Use plenty. They keep sentences short. This helps the reader.

FranklinCovey Style Guide

For complete guidance on British and American usage, see the most recent versions of Oxford Advanced Learner's Dictionary, (Oxford: Oxford University Press), and The Economist Style Guide (London: The Economist Books Ltd.).

Author: Stephen R. Covey

Publisher: FT Press

ISBN: 9780133092349

Category: Business & Economics

Page: 448

View: 619

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FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today’s online media and global business challenges. The only style guide used in FranklinCovey’s own renowned Writing AdvantageTM and Technical Writing AdvantageTM programs, it covers everything from document design and graphics to sentence style and word choice. This edition’s many improvements include extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to overcome “writer’s block” and efficiently create documents from start to finish. FranklinCovey’s experts show how to get powerful results from every email; add distinctiveness and power to any online presence; write far more effective proposals, letters, memos, reports, and resumes; and improve all forms of documentation, from business procedures to highly technical content. You’ll learn how to quickly discover and prioritize the information you need, whether you’re planning a presentation, leading a meeting, or managing a project. The authors reveal how to design visuals that communicate messages instantly and intuitively, and use charts, color, illustrations, maps, photos, and tables to supercharge any presentation. Packed with up-to-the-minute examples, this A-Z guidebook can help you write more effectively no matter who you are — whether you’re a business or sales professional who must motivate and persuade, a technical professional who must explain challenging content more clearly and accurately, or a student who needs stronger writing skills to succeed in school and in your career.

The Economist Guide to Economic Indicators

Explaining the significance of economic statistics and their relevance to everyday business, this guide provides a basic understanding of what the figures are, how they are compiled and how they fit together and how this knowledge can be ...

Author: Richard Stutely

Publisher: Century

ISBN: STANFORD:36105004435793

Category: Business cycles

Page: 216

View: 832

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Explaining the significance of economic statistics and their relevance to everyday business, this guide provides a basic understanding of what the figures are, how they are compiled and how they fit together and how this knowledge can be applied to industry, commerce, politics and consumer affairs. The information allows small and medium-sized business to be as responsive to economic trends as conglomerates. This book is another in the series following Numbers Guide and Style Guide.

Tackling NHS Jargon

The Economist ( 1998 ) The Economist Style Guide . Profile Books , London . Various style guides are published on the Internet , including : The Guardian Style Guide at : http://www.guardianunlimited.co.uk/styleguide/ The European ...

Author: Sarah Carr

Publisher: Radcliffe Publishing

ISBN: 185775428X

Category: Communication in public administration

Page: 165

View: 401

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Encourages readers to use language that the intended audience will understand. It provides practical advice on plain speaking and writing techniques and explanations of common NHS jargon, with alternatives.

Numbers

Designed as a companion to The Economist Style Guide, the best-selling guide to writing style, The Economist Numbers Guide is invaluable for everyone who has to work with numbers, which in today's commercially focussed world means most ...

Author: Economist

Publisher: Economist Books

ISBN: 1846681715

Category: Business mathematics

Page: 256

View: 141

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Designed as a companion to The Economist Style Guide, the best-selling guide to writing style, The Economist Numbers Guide is invaluable for everyone who has to work with numbers, which in today's commercially focussed world means most managers. In addition to general advice on basic numeracy, the guide points out common errors and explains the recognised techniques for solving financial problems, analysing information of any kind, forecasting and effective decision making. Over 100 charts, graphs, tables and feature boxes highlight key points, and great emphasis is put on the all-important aspect of how you present and communicate numerical information effectively and honestly. At the back of the book is an extensive A-Z dictionary of terms covering everything from amortisation to zero-sum game. Whatever your business, whatever your management role, for anyone who needs a good head for figures The Economist Numbers Guide will prove invaluable.

The Rules of Good Style Teach Yourself Ebook A Practical Guide for 21st Century Writers

Some of the better known are The Chicago Manual of Style, The Times Style and Usage Guide, The Associated Press Stylebook and The Economist Style Guide. If you want to know what The Economist does with hyphens, for example, ...

Author: Katherine Lapworth

Publisher: Hachette UK

ISBN: 9781444139686

Category: Language Arts & Disciplines

Page: 256

View: 435

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Do you want to write more effectively, correctly and in a manner which is appropriate for this brave new world of text speak and blogging? Whether you are a professional writer, or writing for your profession, a journalist, non-fiction writer, or simply a would-be blogger, you will find essential guidance and the latest style rules in this book. It contains firstly a detailed breakdown of both the rules of grammar, punctuation and spelling and, secondly, a guide to making your work readable, structured and well-paced. Unlike any other style guide, it also sets out the new and evolving rules for 21st century writing such as blogging, chatrooms, and even PowerPoint presentations.

Everybody Writes

instead, they follow well-known style guides such as the Associated Press Stylebook, the Chicago Manual of Style, ... Here are some useful style guides to refer to: The Economist Style Guide (economist.com/styleguide) is one I fell in ...

Author: Ann Handley

Publisher: John Wiley & Sons

ISBN: 9781118905616

Category: Business & Economics

Page: 320

View: 132

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Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers. Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary? Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are. Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring. That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now... And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing. In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results. These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo. Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done. Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.

Style Guide

A stylistic guide to English usage and composition, based on the house style manual of "The Economist" newspaper, providing general advice on writing, and discussing common errors and clichés, punctuation and grammar rules, the Greek ...

Author: Economist Books

Publisher:

ISBN: 1847651763

Category: Economics

Page: 256

View: 826

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This new edition of the best-selling guide to style is based on "The Economist"'s updated house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which "The Economist" is renowned. As the introduction says, 'clarity of writing usually follows clarity of thought.' "The Economist Style Guide" gives general advice on writing, points out common errors and cliches, offers guidance on consistent use of punctuation, abbreviations and capital letters, and contains an exhaustive range of reference material - covering everything from accountancy ratios and stock market indices to laws of nature and science. Some of the numerous useful rules and common mistakes pointed out in the guide include: Which informs, that defines. This is the house that Jack built. But: This house, which Jack built, is now falling down; Discreet means circumspect or prudent, discrete means separate or distinct. Remember that 'Questions are never indiscreet. Answers sometimes are' (Oscar Wilde); Flaunt means display, flout means disdain. If you flout this distinction you will flaunt your ignorance; Forgo means do without; forego means go before; Fortuitous means accidental, not fortunate or well-timed; Times Take care. Three times more than X is four times as much as X; and, Full stops Use plenty. They keep sentences short. This helps the reader.

Clear and Concise

BBC News Styleguide Brohaugh, W, Write tight, Writers' Digest Books, 1993 Burchfield, RW, The new Fowler's modern ... 2002 Style guide, National Audit Office (UK) The Economist style guide, Economist Books, 1991 The Times English style ...

Author: Susan McKerihan

Publisher: Black Inc.

ISBN: 9781925203004

Category: Business & Economics

Page: 192

View: 342

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How well do you write? Good communication is a skill required by all professionals. Whether you're preparing reports, conducting reviews or simply writing emails, expressing your ideas clearly and persuasively is fundamental to your success in the workplace. Susan McKerihan has spent over twenty years assisting corporate clients to perfect their written communications. In Clear & Concise she shares her secrets, using real-world examples to show how to avoid common writing traps, such as wordiness, ambiguity and repetition. By eliminating these habitual errors from your work and by using a logical top-down structure, you can improve the readability of your writing. And when your words are lucid and focused, your thinking becomes sharper, and you become more impressive and more productive. Clear & Concise is the only writing guide you will ever need.

Global Writing for Public Relations

The Economist style guide. Retrieved from http://www.economist.com/style-guide/singular-or-plural. Economist. (2014b). Hyphens. The Economist style guide. Retrieved from http://www. economist.com/style-guide/hyphens.

Author: Arhlene A. Flowers

Publisher: Routledge

ISBN: 9781317683872

Category: Business & Economics

Page: 486

View: 980

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Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace. Author Arhlene Flowers has created a new approach on writing for public relations by combining intercultural communication, international public relations, and effective public relations writing techniques. Global Writing for Public Relations offers the following features: Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; An understanding of both a global thematic and customized local approach in creating public relations campaigns and written materials; Strategic questions to help writers develop critical thinking skills and understand how to create meaningful communications materials for specific audiences; Storytelling skills that help writers craft compelling content; Real-world global examples from diverse industries that illustrate creative solutions; Step-by-step guidance on writing public relations materials with easy-to-follow templates to reach traditional and online media, consumers, and businesses; Self-evaluation and creative thinking exercises to improve cultural literacy, grammar, punctuation, and editing skills for enhanced clarity; and Supplemental online resources for educators and students. English is the go-to business language across the world, and this book combines the author’s experience training students and seasoned professionals in crafting public relations materials that resonate with global English-language audiences. It will help public relations students and practitioners become proficient and sophisticated writers with the ability to connect with diverse audiences worldwide.