The Complete Guide to Ghostwriting

The Complete Guide to Ghostwriting is the book that brings ghosts to life.

Author: Teena Lyons

Publisher: Thistle Publishing

ISBN: 1910198641

Category:

Page: 218

View: 270

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By the ghostwriter of On Leadership: 'Immensely readable.' - Management Today Ghostwriters, for so long the publishing industry's best kept secret, are finally stepping out from the shadows. In recent years there has been a rapid increase in demand for professional writers who can turn their hand to every genre of book, from celebrity life stories, to misery memoirs from ordinary folk with extraordinary stories, to 'how I did it' style biographies of successful businesspeople. Some leading non-fiction publishers report that up to 70 per cent of their list is now penned by ghosts. The Complete Guide to Ghostwriting is a comprehensive overview of this little-known, yet burgeoning profession. Written by ghostwriter and former Sunday Times and Mail on Sunday journalist Teena Lyons, it explores every aspect of this secretive industry revealing why people use ghostwriters, who might need one, from celebrities to ordinary people and how to get the best out of a publishing collaboration. Teena has enlisted the help of more than 30 of the UK's best-known ghostwriters, publishers and agents for this book who have shared their stories about their own collaborations and their tips for success. The Complete Guide to Ghostwriting is the book that brings ghosts to life.

The Complete Guide to Patents Copyrights and Trademarks

This brings into question such areas as public domain and ghostwriting. ... each year under the 42 The Complete Guide to Patents, Copyrights, and Trademarks.

Author: Matthew L. Cole

Publisher: Atlantic Publishing Company

ISBN: 9781601382313

Category: Business & Economics

Page: 288

View: 555

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Hundreds of thousands of people apply for patents, copyrights, and trademarks in the United States every year. For example, the United States Patent and Trademark office recently reported that 452,633 patent applications were filed in one year. You can easily become one of these people if you have created the greatest American invention, if you are the next Stephen King and have written a book to prove it, or if you have designed an eye-catching logo for your company. The Complete Guide to Patents, Copyrights, and Trademarks will provide you with all the information you need to know about acquiring, registering, maintaining, and protecting your intellectual property. A patent is a grant of property rights to the inventor and essentially excludes others from making, using, and selling your invention, whereas a trademark is a word, symbol, or device used to indicate the source of goods and to distinguish your goods from those of others. A copyright, on the other hand, protects original works and the form of the expression rather than the subject matter. This new, exhaustively researched book will help you decide which of the three you need to apply for, as well as which things can be patented, trademarked, and copyrighted and which cannot. In this book, you will learn how to file an application, how to register, how to avoid infringement, and how to avoid common problems. Additionally, you will become knowledgeable about where to fi≤ the fees involved; laws and regulations associated with the process; the differences between copyrights, trademarks, and patents; the differences between utility, design, and plant patents; who may apply; attorneys and agents; and the forms you need to fill out. Whether you are applying for a patent, copyright, or trademark, this book will provide you with all the necessary information necessary to do so. The Complete Guide to Patents, Copyrights, and Trademarks is the only book you need to read if you want to protect your intellectual property. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Ultimate Guide to Optimizing Your Website

Hiring a Ghostwriter If you don't feel like going through the process of writing your website content yourself, you can hire an SEO ghostwriter.

Author: Jon Rognerud

Publisher: Entrepreneur Press

ISBN: 9781613082577

Category: Business & Economics

Page: 320

View: 427

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Written for beginners, author Jon Rognerud offers every tip, trick, and secret from keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Updated content includes social media search content that reflects strategies and market information to helps business owners easily add this companion to SEO work, blog optimization steps with best SEO tactics for creating search engine friendly sites, and the top ten hottest WordPress plugins for top traffic boost. A local SEO section shows readers how to avoid the most common mistakes on optimizaing for local search and the updated section on Google analytics shows how to track top keywords and pages. An updated link building section provides new white hat SEO link building tactics to provide better long term rankings and traffic building, and an expanded resource section includes updated screen-shots of SEO applied. Step-by-step examples are written with an “at the kitchen table” type dialogue for accessibility and an advanced strategy section takes readers to the next level.

The Complete Idiot s Guide to Writing Business Books

Both agents and editors regularly work with ghostwriters and collaborators. ... effort needed and to provide a client with a firm fee for the complete job.

Author: Bert Holtje

Publisher: Penguin

ISBN: 9781101130223

Category: Business & Economics

Page: 336

View: 625

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The great idea is only the beginning. The typical business book author often lacks style, voice, pace, or focus. This guide takes the reader on a virtual tour of business book publishing, providing all the information essential to a successful book, from shaping the idea to writing the proposal to approaching an agent and beyond. ?Covers the essentials of marketing and publicity ?Addresses self-publishing, for those business book writers who simply look to sell their books at conferences ?The Complete Idiot's Guides® dedicated to writing and publishing continue to do well

Complete Guide to Film Scoring

... main composer gets the screen credit, but others help by writing one or more cues. (Note: ghostwriting also occurs in features.) Complete Guide to Film ...

Author: Richard Davis

Publisher: Hal Leonard Corporation

ISBN: 9781495032264

Category: Music

Page: 424

View: 686

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(Berklee Guide). Essential for anyone interested in the business, process and procedures of writing music for film or television, this book teaches the Berklee approach to the art, covering topics such as: preparing and recording a score, contracts and fees, publishing, royalties, copyrights and much more. Features interviews with 21 top film-scoring professionals, including Michael Kamen, Alf Clausen, Alan Silvestri, Marc Shaiman, Mark Snow, Harry Gregson-Williams and Elmer Bernstein. Now updated with info on today's latest technology, and invaluable insights into finding work in the industry.

The Complete Idiot s Guide to Book Proposals and Query Letters

A ghostwriter isusually a“writer forhire” who will anonymously work withanexpert towriteareadable book. Unlikeacoauthor or collaborator ...

Author: Coleen O'Shea

Publisher: Penguin

ISBN: 9781101478615

Category: Language Arts & Disciplines

Page: 320

View: 927

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Tips for catching and holding an agent's attention. Essential reading for any fiction or nonfiction writer seeking publication, The Complete Idiot's Guide® to Book Proposals & Query Letters provides in-depth information on composing a successful query letter as well as detailed suggestions on how to craft each element of a book proposal - from author bio to marketing and competition information to a synopsis for fiction writers. By following the same guidelines an agent uses when submitting her client's book proposals to editors (and selling them), writers are given proven techniques for creating winning submissions. ?The most comprehensive information on query letters found in any book on writing ?The only book on book proposals that also targets a fiction audience ?Author is an agent who also blogs to a readership of about 1,500 daily

Ultimate Guide to Search Engine Optimization Drive Traffic Boost Conversion Rates and Make Lots of Money

Hiring a Ghostwriter If you don't feel like going through the process of writing your web site content yourself, you can hire an SEO ghostwriter.

Author: Jon Rognerud

Publisher: Jon Rognerud SEO

ISBN: 159918169X

Category: Business & Economics

Page: 240

View: 299

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A hands-on guide for marketers of any expertise level provides detailed coverage of a wide variety of topics, from keyword searching and link analysis/building to content strategies and position tracking, in a guide complemented by a CD-ROM of free SEO tools, software, and resources. Original.

Poets Writers Complete Guide to Being A Writer

OTHER WRITING GIGS TO CONSIDER GHOSTWRITING: As a ghostwriter, you are paid to write something—a book, an article, anything—under someone else's name.

Author: Kevin Larimer

Publisher: Hachette UK

ISBN: 9781529338874

Category: Language Arts & Disciplines

Page: 496

View: 302

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For half a century, writers at every stage of their careers have turned to the literary nonprofit organization Poets & Writers for help with their professional development. In this book Poets & Writers provides the authoritative guide for writers that answers every imaginable question about craft and career. From kickstarting your creativity and developing your style to getting your work read and published, this is the bible for authors of all genres and forms. Written by Kevin Larimer and Mary Gannon, the two most recent editors of Poets & Writers Magazine, this book brings an unrivaled understanding of the areas in which writers seek guidance and support. Filled with insider information like sample query letters, pitch letters, lists of resources, and worksheets for calculating freelance rates, tracking submissions, and managing your taxes, the guide does more than demystify the writing life-it also provides an array of powerful tools for building a sustainable career as a writer. In addition to the wealth of insights into creativity, publishing, and promotion are first-person essays from bestselling authors, including George Saunders, Christina Baker Kline, and Ocean Vuong, as well as reading lists from award-winning writers such as Anthony Doerr, Cheryl Strayed, and Natalie Diaz. Here, at last, is the ultimate comprehensive resource that belongs on every writer's desk

The Complete Guide to Writing Publishing Your First e Book

Martha Maeda is a freelance writer, ghostwriter, and author of more than 20 books including The Complete Guide to Green Building and Remodeling Your Home, ...

Author: Martha Maeda

Publisher: Atlantic Publishing Company

ISBN: 9781601386083

Category: Language Arts & Disciplines

Page: 288

View: 287

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The advent of Amazon s Kindle in 2007 allowed millions of writers to make the leap from paper to the electronic screen. Several eReader competitors recently joined the ring, introducing products such as the Apple iPad, Barnes & Noble Nook, the updated Sony Reader, and Samsung Papyrus. The publishing world is experiencing a revolution with these electronic readers and you can catch up to speed by learning the ins and outs of publishing with this low-cost, high-profit publisher. The Complete Guide to Writing & Publishing Your First eBook is a guide for anyone who s dreamt about becoming a published author and is intrigued by the profitable new prospect of ePublishing but didn t know where to start. EBook sales hovered around $500 million at the end of 2009, and are steadily climbing. If you re passionate about writing and using new technology to market yourself and your work, this book will explain how you can do what you love and increase your earning potential. Start off with understanding what an eBook is and the differences between traditional and digital publishing, and the benefits involved. You will identify and learn the details of more than 15 eReaders, including the three top-selling: Kindle, Nook, and Sony Reader. You will employ the basics of analyzing your audience, brainstorming, writing, editing, and marketing according to the type of eReader. You will learn the process of getting your book published, how to change or alter the format or style of your book to match the necessities of the eReader, and how to optimize the format of any text for e-reading. We spent dozens of hours interviewing writers who are experts in the art of digital publishing to provide a complete overview of everything you need to know about publishing your eBook. Not only will you learn how to upload your work through an eReader, you will also hone your writing skills with tips, writing exercises, and writing resources. You will learn how to target your book to the right demographic and what you can do to promote your book in online inventories. You will learn the basics of viral marketing promotion, SEO, and building a business with digital publications. You will learn how to work with your eReader to produce innovative content, and you will learn how to monitor for updates to the electronic publishing industry. No matter what your goals are, you can start publishing from your home with eReader technology

Ghostwriting

This book will show you how to: choose the right ghostwriter for your book safeguard yourself from plagiarism The “7 Musts” When Hiring a Writer or Ghostwriting Firm They must: • Provide 100% legal protection • Have errors and ...

Author: Joel Hochman

Publisher:

ISBN: 0979046947

Category: Language Arts & Disciplines

Page: 78

View: 982

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GHOSTWRITING SECRETS REVEALED! Once the industry's best kept secret, ghostwriting is the number one tool that celebrities, business owners, corporate executives and public speakers use to see their publishing dreams become reality. Top publishing industry experts Joel Hochman and Larry Leichman reveal the tips and techniques you'll need to become a published author. This book will show you how to: choose the right ghostwriter for your book safeguard yourself from plagiarism The “7 Musts” When Hiring a Writer or Ghostwriting Firm They must: • Provide 100% legal protection • Have errors and omissions insurance • Guarantee that you retain all rights of ownership • Be able to help you get agents and publishers • Have the ability to self-publish and promote your book • NOT be a referral agency • Be the one who actually writes the book and have editorial oversight ­ Now, from the world's most prestigious ghostwriting firm comes the advice and protection you need to get published without writing a word!

Summer of Love

Eva Shaw, Ph.D. is the ghostwriter and author of more than seventy awardwinning ... Other books include Ghostwriting: The Complete Guide, Writeriffic 2: ...

Author: Laura Simcox

Publisher: Simon and Schuster

ISBN: 9781440593963

Category: Fiction

Page: 100

View: 793

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Everyone's feeling hot, hot, hot with these sexy summer romances at their fingertips. And who can blame them with these 10 hunks of burning love? Now they're in one place for one sizzling price. Don't wait to join the fun - grab a lounge chair, a fruity drink and dive in! Summer Promises: Drama queen Carly Foster is stuck with the theater in a touristy ghost town with charming Asher Day. Is he flirting with her because he's bored or is there room for passionate play off stage, too? Paradise Point: Inheriting half ownership in Paradise Point marina is a break Liv Barnette embraces with open arms. The sexy downside? Sharing her windfall with Army Ranger Adam Lark, who wants her gone . . . or so he thinks. Coming Home: Danny McCutcheon is a name Callie hasn't spoken in years, but now a family emergency brings her home. They both have reasons to fight the growing attraction between them, but the temptation may prove to be too much to resist, despite a very real risk to their hearts. Wildflower Redemption: Luz Wilkinson returns to tiny Rose Creek, Texas, to lick her wounds and toughen her resolve against love's sting. But will Aaron Estes, her riding student's widower dad, spur her to try again? Jade's Treasure: Jade Sawyer simply wants to be left alone to manage her family's mountain resort and design her jewelry. Then world-famous author Matthew Riley McLaughlin books a room as a hideout, and their shared need for privacy becomes personal. Can she overlook his betrayal when they reach the climax? Doubts of the Heart: Recent breast cancer survivor Nica Dobson is trying to regain her spirit and accept the changes in her body and mind. Now an old flame and ancient secrets during her Hawaiian leave challenge her to embrace love, too. An Outback Affair: The last thing Cassie expected when she stepped in to raise her nephew was for his uncle, Joel Caine, to wrestle for custody too. Now their plan to split parenting responsibilities requires trust in each other, and their attraction could disrupt the entire agreement. Letting Love Win: A misunderstanding leaves Kiley Adams stunned and pregnant with sexy CEO Rand Monroe's heir. Can this disastrous beginning lead to a happily ever after? His Wicked Celtic Kiss: It took just one teasing wink and a sexy Irish lilt from bad boy Lorcan Byrne to turn Julie Denison's world upside down. The problem is, he's only in town for six months, and happily ever after isn't in this world traveler's vocabulary . . . unless Julie can help him learn a new language. Surge: University transfer student Marcus sets out to earn fellow student Laura's friendship. That's all it can ever be, since his secret could jeopardize not only a relationship but everything he's worked for his entire life. But as the heat rises, he must choose between love and his dreams. Sensuality Level: Sensual

Love Under the Sun

Eva Shaw, Ph.D. is the ghostwriter and author of more than seventy awardwinning ... Other books include Ghostwriting: The Complete Guide, Writeriffic 2: ...

Author: Heather Rodney-Diaz

Publisher: Simon and Schuster

ISBN: 9781440596124

Category: Fiction

Page: 100

View: 389

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True love comes rolling in with the tide in these ten oceanside tales. From the crystal waters of the Caribbean to the sunny shores of Hawaii, the historic coast of Melbourne or a fishing village in Maine, these beachfront books will deliver the joys of summer loving any time of year! Island Pursuits: Former U.S. Marine Adrian Mendez returns to his homeland of Trinidad and Tobago only to run into a feisty island goddess with one flaw--she has no love of anything military. Caribbean Melody: Their dancing duo was an overnight sensation at the posh Martinique hotel, but is Kristen just Leon’s ticket to stardom or something more? Surge: University transfer student Marcus sets out to earn fellow student Lara’s friendship, but a secret could jeopardize everything he's worked for his entire life. As the heat rises, he must choose between love and his dreams. Doubts of the Heart: Recent breast cancer survivor Nica Dobson is trying to regain her spirit and accept the changes in her body and mind. Now an old flame and ancient secrets challenge her to embrace love, too. Naturally Enchanted: As a struggling journalist, Owen Cooper has to make a name for himself, and a tip that a real-life witch is living on Mango Cove may just lead to the big story he needs. Undercover as a shipwrecked tourist, he worms his way into Ezra's family and their secrets, but can he get her out of his heart? Seducing Phoebe: Phoebe Fitzgerald is about to marry wonderful Marco Petronelli--until her ex turns up and declares his undying love for her. Confused about her feelings, she calls off her wedding. Can Marco convince her their relationship is worth saving? His Hawaiian Christmas: When Clara O'Fallen gets a promotion to paradise, she can't help feeling homesick for her Wisconsin winters. But smiling surfer Kai Schmitt might just show this scrooge how to hang loose and catch the spirit of the season--the aloha spirit! Paradise Point: Inheriting half ownership in Paradise Point marina is a break Liv Barnette embraces with open arms. The sexy downside? Sharing her windfall with Army Ranger Adam Lark, who wants her gone...or so he thinks. California Sunset: Annie Gerhard is struggling to keep her Silicon Valley techie job during a recession, while John Johnson is trying to make a go of his bookstore. Neither has time for romance, but fate is taking care of business. Five of Hearts: As lead singer for the boy band Five of Hearts, Dean learned that women only want him for his money and fame. So he has a good reason for hiding his alter ego from his neighbor, Shannon, and everyone else in Scallop Shores. But the closer he gets to Shannon and her children, the more he realizes he may have made a mistake. Sensuality Level: Sensual

Doubts of the Heart

Eva Shaw, Ph.D. is the ghostwriter and author of more than seventy awardwinning ... Other books include Ghostwriting: The Complete Guide, Writeriffic 2: ...

Author: Eva Shaw

Publisher: Simon and Schuster

ISBN: 9781440568299

Category: Fiction

Page: 224

View: 131

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What if a stranger begged: "Only you can help me find Daddy's killer"? A consultant to FBI now on medical leave, Nica Dobson is wrestling with images of whom she once was and who she is now. A recent breast cancer survivor, can she find the courage that evaporated during her treatments, accept the changes in her body and mind and unravel the maze of blackmail, death threats, deception, political mudslinging, and double-dealing? Investigating a suspicious death from the eighties to prove a paternity connection between a terminally ill school teacher and a hard-living rock star would be nearly impossible for Nica even with the Bureau to back her up. Now? Nica is forced to depend on her nemesis from high school, Payton Yu, who seems to ignore facts in his quest to become Hawaii's governor. Being a Good Samaritan has never been more complicated, especially when that requires digging up dangerous secrets involving an old moneyed Hawaiian family and their ruthless matriarch. Sensuality Level: Behind Closed Doors

The Complete Guide to Article Writing

... such as white papers (authoritative, bureaucratic, or governmental reports and documents), conference proceedings, newsletters, and ghostwriting.

Author: Naveed Saleh

Publisher: Penguin

ISBN: 9781599637525

Category: Language Arts & Disciplines

Page: 298

View: 870

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Master the art of article writing! The world of journalism is changing rapidly, and the modern journalist needs more than a basic knowledge of article writing to navigate it. The Complete Guide to Article Writing provides a compass for freelancers and students of journalism looking to write successfully on a wide variety of topics and for many different markets--both in print and online. From researching and interviewing to writing features, reviews, news articles, opinion pieces, and even blog posts, this one-stop guide will illuminate the intricacies of article writing so you can produce entertaining, informative, and salable articles. • Learn how to write coherently, cohesively, and concisely. • Choose the proper structure for the article you want to write. • Weave narrative and fact seamlessly into your pieces. • Develop your freelance platform with the latest in social media outlets. • Pitch your ideas like a pro. • Develop a professional relationship with editors. • And much more! Modern journalism can be a treacherous terrain, but with The Complete Guide to Article Writing as your companion, you'll not only survive the journey--you'll be able to write pieces that inform, entertain, inspire, delight--and sell!

HIRING YOUR GHOST

Wherever you find yourself, this book will show you exactly how you can make your book dreams become a reality. Hiring Your Ghost is for anyone and everyone who has a book writing dream.

Author: Jeffrey A. Mangus

Publisher: Ghostwriting USA Books

ISBN:

Category: Literary Criticism

Page: 212

View: 664

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Hiring Your Ghost is an essential guide to find and hire the perfect ghostwriter to launch your book successfully. Are you thinking of writing a book, yet you are out of time? Perhaps you don't possess the specific writing skills necessary to write a saleable manuscript? Maybe you're a CEO or business leader with no time to spare to sit down and put pen to paper, yet, you need a book written yesterday? Wherever you find yourself, this book will show you exactly how you can make your book dreams become a reality. Hiring Your Ghost is for anyone and everyone who has a book writing dream. Whether you are a leader of business, a Fortune 500 executive, CEO, Celebrity, Musician, Artist, Politician, or individual with a story to tell—I wrote this book just for you. Over the years, I have discovered many people need help with book writing and the understanding of a collaboration between a ghostwriter and author. The stigma still exists about using a ghostwriter and is a problem that must be overcome. Ultimately, the time has come to answer essential questions and pull back the cover to reveal the secrets of hiring a ghostwriter. Within these pages, you will learn precisely what it takes to find and hire a ghostwriter to get your book published and into the world. In today's society, there are too many variables, options, blogs, videos, choices, and opinions. All these factors add up, and after a while, create massive confusion and chaos about the matter. I wanted to write a book that finally sets the record straight. Hiring Your Ghost is the essential go-to guide in understanding ghostwriting and writing a book utilizing the services of a ghostwriter.

The Complete Guide to E mail Marketing

Often times the lower cost ghostwriters can pen excellent articles butyou should do the TITLE forthe articles or generate the theme forthem to work with.

Author: Bruce C. Brown

Publisher: Atlantic Publishing Company

ISBN: 9781601380425

Category: Business & Economics

Page: 288

View: 951

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Researchers estimate that as of 2007 E-mail Marketing revenues will surpass $1.8 billion dollars per year. Are you getting your share? 93% of U.S. Internet users consider email to be their top online activity, according to Jupiter Research. Email is a fast, inexpensive, and a highly effective way to target and address your audience. Companies like Microsoft, Amazon.com, Yahoo, as well as most fortune 1000 firms are using responsible e-mail marketing for one simple reason. It works! And it generates profits immediately and consistently! In this new ground breaking book you will learn how to Create top-notch e-mail marketing campaigns, Build stronger customer relationships, Generate new qualified leads and sales, insider secrets to quickly build your e-mail list, dealing with spam filters, what days and times to send your e-mail, How to quickly build your business using responsible and ethical e-mail marketing, how to leverage your current website, using auto responders, how to write effective e-mail advertising copy, How to develop newsletters, Which subject lines work best, How to get high click through rates, How to format your messages, Where to put the subscription form on your site, When to use popups, Whether to use single or double opt in subscriptions, How to dramatically increase the response rate of your offer, properly format your e-mail so that it will be received and read, Should you use text or html e-mail? And why? How to reduce advertising expenses, have measurable marketing results with instant feedback, and how to automate the whole marketing process. In addition, we spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful e-mail marketing experts. This book contains their secrets and proven successful ideas, including actual case studies. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement effective e-mail marketing campaigns and ultimately earn enormous profits, then this book is for you.

The Complete Guide to Writing Web based Advertising Copy to Get the Sale

My writing career has taken methrough a number of genres, from freelance article writing to editing to ghostwriting to teaching people how to write their ...

Author: Vickie Taylor

Publisher: Atlantic Publishing Company

ISBN: 9781601382320

Category: Business & Economics

Page: 288

View: 594

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Since the advent of the Internet and since more and more people are making purchases online, writers have had to adapt to composing copy for the Web. Contrary to what many people think, writing for the Web and writing for print are not the same and involve very different skill sets. Instead of struggling to find the right words, copywriters should read this new book from cover to cover to discover how to write sales-generating copy. The Complete Guide to Writing Web-based Advertising Copy to Get the Sale will teach you how to make your copy readable and compelling, how to reach your target audience, how to structure the copy, how to visually format the copy, how to forget everything you ever learned about writing, how to pull in visitors, how to convince visitors to buy, how to outline and achieve your goals, how to create a customer profile, how to create a unique selling position, how to include searchable keywords in the copy, how to convert prospects to paying customers, and how to compose eye-catching headlines. In addition, you will learn about the trends in Web-based advertising; the categories of advertising; the important information that needs to be included in your copy, such as what you are selling, what sets your product apart from the competition s, where you are located, what makes your product affordable, and why you yourself would buy the product; writing in the inverted pyramid sty≤ the do's and don'ts of Web-based advertising; and key phrases to incorporate in your copy. We will also provide you with some common mistakes to avoid and tips for writing, revising, and proofreading. By incorporating the principles in this book, you will take your Web-based advertising copy from boring to brilliant, while boosting your sales and increasing your customer traffic. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

The Complete Guide To Referencing And Avoiding Plagiarism

... 6 per cent of students who thought that downloading or buying whole essays from cheat sites or ghost writing services was common practice (Dordoy 2002).

Author: Neville, Colin

Publisher: McGraw-Hill Education (UK)

ISBN: 9780335241033

Category: Education

Page: 288

View: 821

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This excellent new edition will continue to demystify the referencing process and provide essential guidance on making sure you are not committing plagiarism. It provides clear guidelines on why and when to reference as well as how to correctly cite from a huge range of sources.