The Art of Persuasion

The Art of Persuasion teaches you how to get what you want when you want it.

Author: Bob Burg

Publisher: Sound Wisdom

ISBN: 9780768487008

Category: Business & Economics

Page: 238

View: 319


The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right? After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have—and shares them all with you. One trait that stands above all the rest is their ability to win people over to their way of thinking—they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause. The Winning principles you will learn include: Making People Feel Important Everything is Negotiable Dealing with Difficult People Persuasion in Action What Sets You Apart from the Rest Nuggets of Wisdom Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime—filled with one success after another!

Insider s Guide to the Art of Persuasion

I find it funny that I'm about to tell you why humor is such a great tool in the art of persuasion. It just seems so obvious. After all, humor speaks in universal truths about human existence, and invites people to laugh at themselves ...

Author: Rick Kirschner


ISBN: 9780615156316

Category: Self-Help

Page: 256

View: 115


A comprehensive communication and persuasion training for anyone wanting to use their influence to change the world. Ideal for parents, managers, business owners, community leaders, project managers, networkers, and advocates for change.

The Art of Persuasion

Aeneas and Romulus ( as an infant ) had otherwise only been paired on the Ara Pacis ; that the two are depicted here as Ovid describes the statue groups in the Forum Augustum is persuasive evidence that our reconstruction is correct .

Author: Jane DeRose Evans

Publisher: University of Michigan Press

ISBN: 0472102826

Category: Social Science

Page: 176

View: 533


Is political propaganda intended to be deceitful? Is it just a means of persuasion, of informing its audience where their best interests lie? The Art of Persuasion boldly examines this difficult and controversial question in the context of Republican Rome. With references to the book's numerous illustrations, Jane Evans convincingly argues that the images with which Romans adorned the buildings they sponsored, the types they struck on their coins, and the works of art they commissioned began to contain self-promoting references considerably earlier than scholars have generally thought. Through individual studies of famous legends--the wolf and twins, the founding of Rome by Aeneas--the author reveals that men were increasingly interested in tracing their descent from divinities, in claiming the noble charac-teristics[sic] of their putative ancestors, and in seeking other ways to improve their social standing and political opportunities. This important and controversial book will be of interest to students of Roman society and history, art historians, numismatists, and all those interested in the dynamics between those in power and those not.

The Skinny on the Art of Persuasion

Maximum Influence: The 12 Universal Laws of Power Persuasion, Kurt W. Mortensen (AMACOM, 2004) Nudge, Thaler and Sunstein (Penguin, 2008) People Skills, Robert Bolton (Touchstone, 1979) Persuasion: The Art of Getting What you Want, ...

Author: Jim Randel

Publisher: RAND Media Co

ISBN: 9780982439005

Category: Business & Economics

Page: 292

View: 151


This book is an insightful analysis of why some people are so persuasive and others are not. This book - researching writings on the subjects of psychology, influence, law and sales - collects the best wisdom on the subject of persuasion and puts it into a fun and entertaining explanation as to how to increase one's persuasive powers.

Summary of Bob Burg s The Art of Persuasion

#11 The art of persuasion is about understanding how to get what you want without oending the person you are trying to persuade. When writing letters of request, be sure to be humble and respectful, and always say I want to thank you ...

Author: Everest Media,

Publisher: Everest Media LLC

ISBN: 9798822514263

Category: Business & Economics

Page: 26

View: 693


Please note: This is a companion version & not the original book. Sample Book Insights: #1 There are two choices when dealing with people who are especially rude and unpleasant: you can get down on their level and become as unpleasant and rude as they are, or you can win and make them feel good about themselves and the situation. #2 The art of persuasion is not a gimmick. It is the application of principles that will help you get what you want out of life and work, and it is not about trampling on others’ egos. #3 The first principle of human nature is that people are inherently selfish. If you can remember this constantly, you will be able to better manipulate people in your favor. #4 We make decisions based on several types of emotions, but they all boil down to two main drives: the desire for pleasure and the avoidance of pain. We decide what we’re going to do based on those two factors. Then we back up our emotional decision with a logical reason.

World War II Propaganda Analyzing the Art of Persuasion during Wartime

Persuasive Images. Posters of War and Revolution. ... Age of Propaganda: The Everyday Use and Abuse of Persuasion. New York: W.H. Freeman & Company, 1991. ... The Art of Persuasion: World War II. Leicester: Magna Books, 1975.

Author: David Welch

Publisher: ABC-CLIO

ISBN: 9781610696746

Category: History

Page: 196

View: 288


Shows in illuminating detail how the Allied and Axis forces used visual images and other propaganda material to sway public opinion during World War II. • Gives the reader primary source examples of World War II propaganda, answering the need for the study of images that is necessary in today's history study • Includes a comprehensive bibliography

The Art of Persuasive Communication

Don't fool yourself — we rarely give facts to people without wanting to influence or persuade them in some way . ... At this point it seems appropriate to emphasize that The Art of Persuasive Communication is designed mainly as a do ...

Author: Richard Storey

Publisher: Gower Publishing, Ltd.

ISBN: 0566078198

Category: Language Arts & Disciplines

Page: 226

View: 273


Richard Storey's ground-breaking book reveals the secrets of successful persuaders. In it he sets out the principles governing the influencing process and looks at a range of situations in which we apply them. He identifies four main personality types and shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, his book provides a comprehensive guide to persuading people to do what you want them to. The Art of Persuasive Communication is described by the author as 'a do-it-yourself influencing kit', designed to help you find the techniques that work for you.


This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition." —Mike Litman, CEO, Connect To Success, Inc. and coauthor ...

Author: Dave Lakhani

Publisher: John Wiley & Sons

ISBN: 111804049X

Category: Business & Economics

Page: 256

View: 913


Praise for persuasion the art of getting what you want "Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air, or anyplace else you need to persuade. This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition." —Mike Litman, CEO, Connect To Success, Inc. and coauthor of Conversations with Millionaires "Dave Lakhani tells you everything you've just got to know about persuasion in this book. It is written provocatively, yet clearly. And it is sure to open your mind while enriching your bank account. I highly recommend it. Fasten your seatbelt when you read it. It takes you on a thrilling ride!" —Jay Conrad Levinson, "The Father of Guerrilla Marketing" and author of the Guerrilla Marketing series of books "Dave Lakhani understands persuasion like few do and is able to break the process down so anyone can understand and use it. I highly recommend this book to anyone who hopes to improve their ability to sell, market, advertise, or negotiate." —Chet Holmes, Fortune 500 superstrategist and author of the Mega Marketing, Business Growth Masters, and Guerrilla Marketing Meets Karate Master sales programs "Man, talk about persuasive. Dave convinced me to read and review his book, and I don't even like the guy." —Blaine Parker, author of Million-Dollar Mortgage Radio "Too few books actually put into practice what they promote. Dave Lakhani breaks the mold with this satisfying, powerful read." —John Klymshyn, author of Move the Sale Forward

The Art of Persuasion

This invaluable book explains why good communication is so critical, and reveals the secrets of honing your skills to ensure your goals are realized.

Author: Juliet Erickson

Publisher: Hodder & Stoughton

ISBN: 034083031X

Category: Business & Economics

Page: 256

View: 796


You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen - whether a new business, community project or innovative idea - the one crucial factor by which it will stand or fall is how well you can communicate it to others. This invaluable book explains just why good communication is so critical and reveals the secrets of honing your skills to ensure your goal is realised. From planning your initiative tois realised. From planning your initiative to making an effective pitch when the stakes are high, international communication coach Juliet Erickson presents the best insights and techniques of persuasive communication that are essential to really make your great ideas happen.