Media Competition and Coexistence

This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers.

Author: John W. Dimmick

Publisher: Routledge

ISBN: 9781135650315

Category: Law

Page: 158

View: 698


This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers. Addressing competition within and among media organizations and industries, including broadcasting, cable, and the Internet, author John W. Dimmick studies the media industries through the niche theory lens, developed by bioecologists to explain competition and coexistence. He examines the targets of the different media--audience, advertisers, money--and how they compete, using examples from a variety of studies. Each chapter incorporates relevant economic constructs into the analytic framework. This approach includes the use of economics of scale to explain selection and firm mortality in newspapers and movie theaters; the application of the transaction costs concept to explicate the rise of advertising agencies; the employment of the strategic group concept in analyzing the niche breadth strategy; and the measurement of gratifications-utilities. A comprehensive overview of the determinants of media competition and coexistence, Media Competition and Coexistence: The Theory of the Niche offers unique insights for scholars, students, researchers, and practitioners in media economics, management, and business.

Media Competition and Coexistence

To avoid the detrimental effects of intense competition, there must be some critical difference in the niche of populations—some difference that lowers overlap—that allows them to coexist. A rather dramatic example of such coexistence ...

Author: John W. Dimmick

Publisher: Routledge

ISBN: 9781135650322

Category: Business & Economics

Page: 158

View: 980


The central question underlying the theory and data presented in the chapters of this book is: how is it that media firms, as well as entire industries exist and persist over time despite what often seems to be intense competition for resources, such as audiences and advertisers?

Redesigning Worldwide Connections

But still, this theory of mass communication does not explain media competition and coexistence. In 1984, John Dimmick elaborated upon the so-called Theory of the Niche. According to this theory, each medium occupies a niche within ...

Author: Michele Bonazzi

Publisher: Cambridge Scholars Publishing

ISBN: 9781443887731

Category: Political Science

Page: 220

View: 395


In the next twenty years, the convergence of robotics, informatics, nano-bio-technologies, genetics, information technologies, and cognitive sciences will have a significant impact on society. This convergence will lead to a revolution in the way that science, health, energy, resources, production, consumption and environment are conceptualised. However, these technologies will also pose new and specific challenges in terms of sustainability, ethics, and even expectations of the future. Indeed, today, the word “future” is often associated with pessimism and fear, much more than it was in the past. In order to face all these technological, ethical and cultural challenges, governments, industries and societies will need a robust cognitive framework, in order to grasp the complex dimensions of the technological convergence in progress, and must rapidly develop effective strategies to face the situations that will, unavoidably, take place. This book provides, through systemic and complexity theories, some of the theoretical tools necessary to tackle the opportunities and risks of the future.

Advances in Artificial Intelligence Software and Systems Engineering

Instagram, YouTube, and Twitter, has a competitive superiority in all aspects of aside from routine. ... Dimmick, W.J.: Media Competition and Coexistence: The Theory of the Niche. Lawrence Erlbaum Assoc Inc., Mahwah (2003) 9.

Author: Tareq Ahram

Publisher: Springer

ISBN: 9783030204549

Category: Technology & Engineering

Page: 669

View: 516


This book addresses emerging issues resulting from the integration of artificial intelligence systems in our daily lives. It focuses on the cognitive, visual, social and analytical aspects of computing and intelligent technologies, highlighting ways to improve the acceptance, effectiveness, and efficiency of said technologies. Topics such as responsibility, integration and training are discussed throughout. The book also reports on the latest advances in systems engineering, with a focus on societal challenges and next-generation systems and applications for meeting them. The book is based on two AHFE 2019 Affiliated Conferences – on Artificial Intelligence and Social Computing, and on Service, Software, and Systems Engineering –, which were jointly held on July 24–28, 2019, in Washington, DC, USA.

The Media Economy

Media. Competition. (and. Coexistence). The subject of how different media compete with one another has also been of interest to scholars of the media economy. Much of this literature on media competition draws upon the theory of the ...

Author: Alan B. Albarran

Publisher: Routledge

ISBN: 9781317502968

Category: Business & Economics

Page: 222

View: 256


The Media Economy analyzes the media industries and its activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis from two unique perspectives: 1) Examining the media industries from a holistic perspective by analyzing how the media industries function across different levels of society (global, national, household, and individual); 2) Looking at the key forces (technology, globalization, regulation, and social aspects) constantly evolving and influencing the media industries. Building on the contributions of the original text, this Second Edition provides new references and current data to define and analyze today’s media markets. To understand the role of media in the global economy, the insights included here are crucial for media students and practitioners.

Competition and Coexistence

5 Competition and Coexistence in Mobile Animals . ... 5.3 Heterogeneity, Trade-Offs, and Competition . ... 6 Competition, Coexistence and Diversity on Rocky Shores B. WoRM, R. KAREZ 6.1 Introduction .

Author: Ulrich Sommer

Publisher: Springer Science & Business Media

ISBN: 9783642561665

Category: Science

Page: 223

View: 389


The question "Why are there so many species?" has puzzled ecologist for a long time. Initially, an academic question, it has gained practical interest by the recent awareness of global biodiversity loss. Species diversity in local ecosystems has always been discussed in relation to the problem of competi tive exclusion and the apparent contradiction between the competitive exclu sion principle and the overwhelming richness of species found in nature. Competition as a mechanism structuring ecological communities has never been uncontroversial. Not only its importance but even its existence have been debated. On the one extreme, some ecologists have taken competi tion for granted and have used it as an explanation by default if the distribu tion of a species was more restricted than could be explained by physiology and dispersal history. For decades, competition has been a core mechanism behind popular concepts like ecological niche, succession, limiting similarity, and character displacement, among others. For some, competition has almost become synonymous with the Darwinian "struggle for existence", although simple plausibility should tell us that organisms have to struggle against much more than competitors, e.g. predators, parasites, pathogens, and envi ronmental harshness.

Handbook of Media Management and Economics

Media competition and coexistence: The theory of the niche. Mahwah, Nj: Lawrence Erlbaum Associates. Doyle, C. (1998). Programming in a competitive broadcasting market: Entry, welfare, and regulation. Infor— mation Economics and Policy, ...

Author: Alan B. Albarran

Publisher: Psychology Press

ISBN: 9780805850031

Category: Business & Economics

Page: 750

View: 683


This comprehensive Handbook provides a synthesis of current work and research in media management and economics. The volume has been developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. Edited by three well-known and widely published scholars, the Handbook is the definitive source for study in media management and economics. Its chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. Each chapter offers the current state of theory and scholarship of a specific area of study, and the volume contributors--all well established in their areas of specialty--represent domestic and international scholarship. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this growing arena of study. Standing alone as a thorough summary of existing theory and research, the Handbook of Media Management and Economics will serve to stimulate future thought and research in the media management and economics disciplines. As such, this volume will be a required reference for students, professors, and industry practitioners for years to come.

Electronic Media Management Revised

The DBS Revolution: Emerging Markets Bring New Competition. Washington, DC: National Association of Broadcasters, 1997. Dimmick, John W. Media Competition and Coexistence: The Theory of the Niche. Mahwah, NJ: Lawrence Erlbaum, 2003.

Author: Peter Pringle

Publisher: Taylor & Francis

ISBN: 9781136028663

Category: Language Arts & Disciplines

Page: 432

View: 401


The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.

21st Century Communication A Reference Handbook

Media competition and coexistence: The theory of the niche. Mahwah, NJ: Lawrence Erlbaum. In this book, the author uses niche theory to analyze intramedia and intermedia competition for audiences and advertisers of media firms and ...

Author: William F. Eadie

Publisher: SAGE

ISBN: 9781412950305

Category: Language Arts & Disciplines

Page: 942

View: 591


Via 100 entries or "mini-chapters," the SAGE 21st Century Reference Series volumes on Communication will highlight the most important topics, issues, questions, and debates any student obtaining a degree in the field of communication ought to have mastered for effectiveness in the 21st Century. The purpose is to provide undergraduate majors with an authoritative reference source that will serve their research needs with more detailed information than encyclopedia entries but not as much jargon, detail or density as a journal article or a research handbook chapter.

Who Owns the World s Media

Media Concentration and Ownership Around the World Eli M. Noam ... Della Vigna, S., Kennedy, A. Does Media Concentration Lead to Biased Coverage? ... Dimmick, J. Media Competition and Coexistence: The Theory of Niche.

Author: Eli M. Noam

Publisher: Oxford University Press

ISBN: 9780199987238

Category: Business & Economics

Page: 1056

View: 385


Media ownership and concentration has major implications for politics, business, culture, regulation, and innovation. It is also a highly contentious subject of public debate in many countries around the world. In Italy, Silvio Berlusconi's companies have dominated Italian politics. Televisa has been accused of taking cash for positive coverage of politicians in Mexico. Even in tiny Iceland, the regulation of media concentration led to that country's first and only public referendum. Who Owns the World's Media? moves beyond the rhetoric of free media and free markets to provide a dispassionate and data-driven analysis of global media ownership trends and their drivers. Based on an extensive data collection effort from scholars around the world, the book covers thirteen media industries, including television, newspapers, book publishing, film, search engines, ISPs, wireless telecommunication and others, across a ten to twenty-five year period in thirty countries. In many countries--like Egypt, China, or Russia--little to no data exists and the publication of these chapters will become authoritative resources on the subject in those regions. After examining each country, Noam and his collaborators offer comparisons and analysis across industries, regions, and development levels. They also calculate overall national concentration trends beyond specific media industries, the market share of individual companies in the overall national media sector, and the size and trends of transnational companies in overall global media. This definitive global study of the extent and impact of media concentration will be an invaluable resource for communications, public policy, law, and business scholars in doing research and also for media, telecom, and IT companies and financial institutions in the private sector.