HBR s 10 Must Reads for Sales and Marketing Collection 5 Books

This compilation offers insights from world-class experts on the topics including enhancing the joint performance of sales and marketing; motivating your sales force; getting a clear view of your brand's strengths and weaknesses; setting ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781633699366

Category: Business & Economics

Page: 1024

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Stop pushing products. Start empowering your salespeople cultivating relationships with the right customers. In today's economy, companies are fighting tooth and nail for their customers' attention. Hyper-informed buyers with more options are making purchasing decisions faster than ever. How can you optimize your marketing operations and sales teams and so your offerings can get through and rise to the top? HBR's 10 Must Reads for Sales and Marketing Collection offers the ideas and strategies to help you get there. Included in this set are HBR's 10 Must Reads on Sales, HBR's 10 Must Reads on Strategic Marketing, HBR's 10 Must Reads on Communication, HBR's 10 Must Reads on Negotiation, and HBR's 10 Must Reads on Public Speaking and Presenting. This compilation offers insights from world-class experts on the topics including enhancing the joint performance of sales and marketing; motivating your sales force; getting a clear view of your brand's strengths and weaknesses; setting the stage for a successful negotiation; and communicating with clarity and impact. It includes fifty articles selected by HBR's editors from renowned thought leaders such as Andris Zoltners, Theodore Levitt, and Deborah Tannen, and features the indispensable article "How to Give a Killer Presentation" by Chris Anderson. It's time to establish, sustain, and extend your next groundbreaking sales and marketing initiative. HBR's 10 Must Reads for Sales and Marketing Collection will lead you there. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

The HBR Diversity and Inclusion Collection 5 Books

HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781647822026

Category: Business & Economics

Page: 1008

View: 160

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Push forward diversity, equity, inclusion, and racial justice at your organization. The time is now to develop a company culture that seeks and celebrates difference, combats racism, and strives for equity. The HBR Diversity and Inclusion Collection offers the ideas and strategies you need revitalize your D&I efforts for the good of all. Included in this set are: HBR's 10 Must Reads on Diversity HBR's 10 Must Reads on Women and Leadership HBR's 10 Must Reads on Building a Great Culture HBR's 10 Must Reads on Managing Across Cultures Racial Justice: The Insights You Need from Harvard Business Review It contains more than 50 articles selected by HBR's editors from renowned thought leaders such as Sheryl Sandberg, Adam Grant, Robert Livingston, and Joan C. Williams and features the indispensable articles "Toward a Racially Just Workplace" by Laura Morgan Roberts and Anthony J. Mayo and "Making Differences Matter: A New Paradigm for Managing Diversity," by David A. Thomas and Robin J. Ely. The ideas and insights in the HBR Diversity and Inclusion Collection will help you take bold steps toward progress and equality in your company.

HBR s 10 Must Reads

This six-title collection includes only the most critical articles from the world's top management experts, curated from Harvard Business Review's rich archives. We've done the work of selecting them so you won't have to.

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ISBN: 1422184056

Category: Leadership

Page:

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HBR s 10 Must Reads Ultimate Boxed Set 14 Books

E. . Our salespeople believe the collateral supplied by Marketing is a valuable tool to help them get moro saloo, 5. The sales force willingly cooperatos in supplying feedback requested by Marketing. 7. There is a great deal of common ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781633693166

Category: Business & Economics

Page: 3040

View: 578

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You want the most important ideas on management all in one place. Now you can have them--in a set of HBR's 10 Must Reads, available as a 14-volume paperback boxed set or as an ebook set. We've combed through hundreds of Harvard Business Review articles on topics such as emotional intelligence, communication, change, leadership, strategy, managing people, and managing yourself and selected the most important ones to help you maximize your own and your organization's performance. The HBR's 10 Must Reads Ultimate Boxed Set includes 14 bestselling collections: HBR's 10 Must-Reads on Leadership; HBR's 10 Must-Reads on Emotional Intelligence; HBR's 10 Must-Reads on Managing Yourself; HBR's 10 Must-Reads on Strategy; HBR's 10 Must-Reads on Change Management; HBR's 10 Must-Reads on Managing People; HBR's 10 Must Reads: The Essentials; HBR's 10 Must-Reads on Communication; HBR's 10 Must-Reads on Managing Across Cultures; HBR's 10 Must-Reads on Strategic Marketing; HBR's 10 Must-Reads on Teams; HBR's 10 Must-Reads on Innovation; HBR's 10 Must-Reads on Making Smart Decisions; and HBR's 10 Must-Reads on Collaboration. The HBR's 10 Must Reads Ultimate Boxed Set makes a smart gift for your team, colleagues, or clients. HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from leading experts such as Clayton Christensen, Peter Drucker, Rosabeth Moss Kanter, John Kotter, Michael Porter, Daniel Goleman, Theodore Levitt, and Rita Gunther McGrath.

HBR s 10 Must Reads for HR Leaders Collection 5 Books

From books on leadership and strategy to managing yourself and Others, this 5-book collection delivers articles on the most essential business topics to help you succeed. HBR's 10 Must Reads Series The definitive collection of ideas and ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781633699342

Category: Business & Economics

Page: 1072

View: 239

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Build the workforce of the future. In our volatile and complex era--which boasts a competitive market for top talent--HR's traditional model will fail. Your company needs to adopt the latest skills to successfully manage performance and evaluate potential. HBR's 10 Must Reads for HR Leaders Collection features innovative ideas on how to foster a vibrant, high-performing company culture, spearhead constructive change, and reap the benefits of a diverse workforce. Included in this five-book set are HBR's 10 Must Reads on Reinventing HR, HBR's 10 Must Reads on Change Management, HBR's 10 Must Reads on Building a Great Culture, HBR's 10 Must Reads on Diversity, and HBR's 10 Must Reads on Managing People. The collection includes fifty articles selected by HBR's editors from renowned thought leaders including Marcus Buckingham, W. Chan Kim, Renee Mauborgne, and Sylvia Ann Hewlett, plus the indispensable article "People Before Strategy" by Ram Charan, Dominic Barton, and Dennis Carey. With HBR's 10 Must Reads for HR Leaders Collection, break free from the traditional HR mindset and learn how to build the workforce of the future. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

HBR s 10 Must Reads for the Recession Collection 6 Books

To achieve this balance, leaders can take five complementary actions: 1. Secure Sales by Taking Risks with Warranties, Guarantees, and Return Policies Companies can secure near-term revenue by reassuring customers who are navigating a ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781647821111

Category: Business & Economics

Page: 1216

View: 364

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Revitalize your company and roar out of the recession. We're facing the second major global downturn in a decade. To survive, companies must balance managing the crisis in the short term with innovation and reinvention to return to growth in a changed world. HBR's 10 Must Reads for the Recession Collection offers the ideas and strategies you need to lead your company on the path to renewal. Included in this set are: HBR's 10 Must Reads on Managing in a Downturn (Expanded Edition) HBR's 10 Must Reads on Organizational Resilience HBR's 10 Must Reads on Managing Risk HBR's 10 Must Reads on Innovation HBR's 10 Must Reads on Business Model Innovation HBR's 10 Must Reads on Change Management It includes 60 articles selected by HBR's editors from renowned thought leaders such as Clayton Christensen, John Kotter, Rita Gunther McGrath, W. Chan Kim, and Renee Mauborgne, and features the indispensable articles "Global Supply Chains in a Post-Pandemic World" by Willy Shih and "Roaring Out of Recession" by Nitin Nohria and Ranjay Gulati. It's time for companies to be bold in the face extraordinary headwinds. HBR's 10 Must Reads for the Recession Collection will help you face them. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

5 Years of Must Reads from HBR 2019 Edition

HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to ...

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781633698550

Category: Business & Economics

Page: 1073

View: 885

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Get five years of the latest, most significant thinking from the pages of Harvard Business Review in one library set. Every year, HBR editors examine the ideas, insights, and best practices from the past twelve months to select the articles that have provoked the most conversation, the most inspiration, and the most change. From how companies can proactively evolve their business models to stay ahead of the digital revolution to understanding why your strategy execution isn't working--and how to fix it--the articles in these volumes will help you manage your daily challenges and meet the changing competitive landscape head-on. Books in the HBR 10 Must Reads series offer essential reading from Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from leading experts such as Clayton Christensen, Michael Porter, Herminia Ibarra, Daniel Goleman, Marcus Buckingham, Roger Martin, Adam Grant, Thomas Davenport, and Patty McCord. Company examples range from Unilever, Deloitte, and DHL to Facebook, Netflix, Google, and Uber. 5 Years of Must Reads: 2019 Edition brings the most current and important business conversations of the past few years to your fingertips.

HBR s 10 Must Reads Ultimate Boxed Set 14 Books

These books offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager.

Author: Harvard Business Review

Publisher: HBR's 10 Must Reads

ISBN: 1633693155

Category: Business & Economics

Page: 3040

View: 787

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You want the most important ideas on management all in one place. Now you can have them--in a set of HBR's 10 Must Reads, available as a 14-volume paperback boxed set or as an ebook set. We've combed through hundreds of Harvard Business Review articles on topics such as emotional intelligence, communication, change, leadership, strategy, managing people, and managing yourself and selected the most important ones to help you maximize your own and your organization's performance. The HBR's 10 Must Reads Ultimate Boxed Set includes 14 bestselling collections: "HBR's 10 Must-Reads on Leadership"; "HBR's 10 Must-Reads on Emotional Intelligence"; "HBR's 10 Must-Reads on Managing Yourself"; "HBR's 10 Must-Reads on Strategy"; "HBR's 10 Must-Reads on Change Management"; "HBR's 10 Must-Reads on Managing People"; "HBR's 10 Must Reads: The Essentials"; "HBR's 10 Must-Reads on Communication"; "HBR's 10 Must-Reads on Managing Across Cultures"; "HBR's 10 Must-Reads on Strategic Marketing"; "HBR's 10 Must-Reads on Teams"; "HBR's 10 Must-Reads on Innovation"; "HBR's 10 Must-Reads on Making Smart Decisions"; and "HBR's 10 Must-Reads on Collaboration." The HBR's 10 Must Reads Ultimate Boxed Set makes a smart gift for your team, colleagues, or clients. HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from leading experts such as Clayton Christensen, Peter Drucker, Rosabeth Moss Kanter, John Kotter, Michael Porter, Daniel Goleman, Theodore Levitt, and Rita Gunther McGrath.

HBR s 10 Must Reads Leader s Collection 3 Books

The theme here is a lack of clarity about who has the D. For example, at a global auto manufacturer that was missing its milestones for rolling out new models—and was paying the price in falling sales—it turned out that marketers and ...

Author: Harvard Business Review

Publisher: Harvard Business Review Press

ISBN: 9781625278135

Category: Business & Economics

Page: 736

View: 319

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Becoming a great leader takes work. This digital collection from Harvard Business Review offers the ideas and strategies to help get you there. The HBR’s 10 Must Reads Leader’s Collection includes digital editions of all the Harvard Business Review articles found in the popular books HBR’s 10 Must Reads on Leadership, HBR’s 10 Must Reads on Managing Yourself, and HBR’s 10 Must Reads on Strategy. This curated compilation offers insights from world-class experts on the topics most important to your success as a leader. You’ll learn the skills and attitudes that turn a good leader into an extraordinary one, how to inspire others and improve team performance, how to galvanize your organization’s strategy development and execution, and the best ways to chart your own path to professional success. The collection includes thirty articles from renowned thought leaders such as Michael Porter, Peter Drucker, John Kotter, Daniel Goleman, W. Chan Kim, and Renée Mauborgne, as well as the bonus award-winning article “How Will You Measure Your Life?” by Clayton Christensen. It’s time to transform yourself from a good manager into a great leader. The HBR’s 10 Must Reads Leader’s Collection will help you do just that—and will become an invaluable addition to your management toolkit. The HBR’s 10 Must Reads Leader’s Collection includes: HBR’s 10 Must Reads on Leadership Are you an extraordinary leader—or just a good manager? Learn how to motivate others to excel, build your team’s confidence, set direction, encourage smart risk-taking, credit others for your success, and draw strength from adversity. This book includes the bonus article “What Makes an Effective Executive,” by Peter F. Drucker. HBR’s 10 Must Reads on Managing Yourself The path to your professional success starts with a critical look in the mirror. Here’s how to stay engaged throughout your 50-year work life, tap into your deepest values, solicit candid feedback, replenish your physical and mental energy, and rebound from tough times. This book includes the bonus article “How Will You Measure Your Life?” by Clayton M. Christensen. HBR’s 10 Must Reads on Strategy Is your company spending too much time on strategy development, with too little to show for it? Discover what it takes to distinguish your company from rivals, clarify what it will (and won’t) do, create blue oceans of uncontested market space, and make your priorities explicit so employees can realize your vision. This book includes the bonus article “What Is Strategy?” by Michael E. Porter. About the HBR’s 10 Must Reads Series: HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from the best minds in business.

5 Years of Must Reads from HBR 2021 Edition 5 Books

1 Strategy Change Management 11 Monging People 18 Managing Yourself HBR'S 10 MUST READS We hope you enjoyed this book from Harvard Business Review . For the best ideas HBR has to offer turn to HBR'S 10 Must Reads Boxed Set .

Author: Harvard Business Review

Publisher: Harvard Business Press

ISBN: 9781647820213

Category: Business & Economics

Page: 1136

View: 437

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Five years' worth of management wisdom, all in one place. Get the latest, most significant thinking from the pages of Harvard Business Review in 5 Years of Must Reads: 2021 Edition. Every year, HBR editors examine the ideas, insights, and best practices from the past twelve months to select the definitive articles that have provoked the most conversation, the most inspiration, and the most change. From how you can lead with authenticity by moving past your comfort zone, to understanding how blockchain will affect your industry, to creating a workplace where gender equity can thrive, the articles in this five-book collection will help you manage your daily challenges and meet the changing competitive landscape head-on. Books in the HBR 10 Must Reads series offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from leading experts such as Clayton Christensen, Michael Porter, W. Chan Kim, Renee Mauborgne, Herminia Ibarra, Marcus Buckingham, Joan C. Williams, Roger Martin, Adam Grant, and Katrina Lake. Company examples range from Pepsico, DHL, and Deloitte to Alibaba, Adobe, and Stitch Fix. 5 Years of Must Reads: 2021 Edition brings the most current and important business conversations to your fingertips.